— TITLE
Use it. Earn it. Spend it.
— ROLE
Associate Creative Director
+ Art Director
— MEDIUM
Direct Mail
• 6x9 OE
• Letter
• Insert
With the exclusive partnership between Costco and American Express, the goal was simple: Remind Costco members to use their American Express card not only
at Costco, but everywhere they shop. To get more cash back and earn higher rewards.
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Your Plans
— ROLE
Associate Creative Director
— TITLE
Direct Mail
• #10 OE
• Letter
• Roll Fold Brochure
Membership has its benefits. American Express members were pre-approved for a lower interest rate and higher loan amount for a personal loan. Helping to make their plans a reality or even consolidate their credit card debt to save money.
It’s a DM Best Practice to include a compare chart. Demonstrating the pain of high interest credit cards versus the gain of consolidating to a lower-interest rate card to save money.
